LaSalle Lenses

I’ve always been a fan of automotive designs from Harley Earl who was the first Vice President of the Art and Color Division at General Motors. His most ambitious work began with the LaSalle line of cars which set the standard for opulence and refined design during the short life of the line. As an offshoot of the Cadillac line many considered it to be the “baby” Cadillac and that in itself was the seed of it’s eventual demise. People were buying LaSalles because they were less expensive than Cadillacs but were built using virtually the same chassis and driveline as Cadillacs.

There aren’t many LaSalle in the streetrod scene so finding this early 30’s LaSalle at the Streetrod Nationals was a real treat. I loved the way the builder had kept Harley Earl’s design details intact and created a modern car within the framework of a classic LaSalle.

I chose to use NIK HDR Efex Pro to produce this Black and White version. This composition relies on repetition of form to build it’s foundation along with the strong diagonal lines formed by the headlights and grill. The black and white effect also emphasizes the clouds and adds texture to the image.

 

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